SmugMug’s Pro Pricing Change: What, Why and How.
UPDATE on November 8, 2012: We’ve added the ability to price and sell to the Portfolio account, based on the feedback we’ve been getting from you.
UPDATE on Sept 7, 2012: We’ve posted an update from Don & Baldy to answer your most common questions about these changes.
UPDATE: In case there was any confusion from the email, you won’t see a price increase until after your next renewal date if it’s after October 15th. We are not billing anyone on October 15th unless that was their annual or monthly renewal date.
For the first time in 7 years, we’re raising the price of some SmugMug Pro subscriptions, something we tried hard not to do.
Pros who sell at a markup use far more storage and features than pros who don’t, so we split our pro account into two types: Portfolio and Business.
Portfolio is $150/year or ($20/mo) and still provides access to our pro labs for both you and your visitors, plus pro features like watermarking.
Business lets you set prices and earn profit. It will be $300/year (or $35/mo) for new customers, but existing subscribers who set prices will be asked to renew at $250/year (or $30/month) beginning October 15, 2012.
Personally, if I were asked to pay more for a service, I’d want to hear from the person responsible for the decision. That’s me, so I placed my dSLR on a tripod, and looked it right in the lens imagining it was you. I tried to offer a peek inside SmugMug and our thinking:
What will I be charged when I renew?
If your anniversary date is before October 15, no worries, you’ll renew at our existing rates.
- After October 14, we’ll guess you’d like to renew at the Portolio rate if you aren’t setting prices.
- Also after October 14, we’ll guess you’d choose to renew at the Business rate of $250/year (or $30/month) if you do set prices.
If we’re guessing wrong, you can upgrade or downgrade in a few seconds in your Account Settings.
What’s the diff between Portfolio and Business?
The short. Portfolio has everything except commerce features.
The long. Portfolio lets you build a beautiful site, protect your photos and print pro-quality prints. You get everything in the Power account, plus:
- Access to Bay Photo and WHCC. (Loxley in the works. We’ll say when.)
Business has every bell, whistle and feature we offer, including:
- Commerce tools: Custom pricing, Sales tax, direct deposit
- Marketing features: Events and favorites, Coupons, Packages, Order branding
- Workflow helpers: Proof delay, Personal Delivery, Boutique Packaging
Our features chart has all the details.
Do I get something out of this?
Yes! The other big reason for doing this is to invest more engineering in SmugMug to make your lives better, which is exactly what we’re doing.
We love that many of you have been with us for almost 10 years and it’s stunning to think how far we’ve come together. Thanks so much for all the great support you’ve given us.
Thanks for being a part of the SmugMug family,
Chris MacAskill (aka Baldy)
Co-Founder & President