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Making Watermarks Easier Than Ever for Pros

April 3, 2014 9 comments

If you haven’t already heard, we recently released some new options to the way you apply watermarks to your images, but we’ve gone ahead and taken it one step further.

In the New SmugMug, you can now create, choose, edit and apply your custom watermarks all from a single location. Gone are the days of choosing your logo image from within a gallery, then tweaking it in your Account Settings.

Your New Home Base for Watermarks

You’ll still open your Account Settings to see your watermarks alongside your other pro branding tools. But now you’ll find a gorgeous, brand-new, edge-to-edge interface with a large sample photo in center, and all your watermarks in a column down the right-hand side:

Click any of your watermark previews to try it on for size. Or click the “+ Create” button at top to select a new graphic (that you’ve already designed and uploaded) for use as a fresh new watermark.

There’s even a handy button at the bottom to change the sample image to something brighter, darker, or vertical. This is a great way to get an idea of how the orientation or brightness of a photo will affect how your watermark looks.

 

And as always, you can hit the universal wrench or trash icons under each of your existing watermarks to edit and delete them, respectively.

Check out our updated help pages to get the complete details about watermarks and how they work. You’ll also notice that we’ve changed the way you edit Printmarks in exactly the same way, since Watermarks and Printmarks are very similar features.

Watermarks, in a nutshell

New to Watermarks? Here are a few important things to know:

  • New custom watermarks default to size Large and up. You can specify a different minimum size in the settings.
  • Watermarks are nondestructive, so your prints won’t include them.
  • Watermarks will need to be re-applied to your photos to display any changes you make.
  • You can have as many different watermarks on your site as you wish.
  • Watermarks are available on Portfolio and Business accounts only.

About SmugMug’s Printmarks

And if you’ve never used our Printmarks feature and are intrigued to try it, here’s a quick rundown of what they are:

  • Printmarks are like watermarks for the physical prints you sell.
  • Although we recommend you use large graphics to ensure your Printmarks print well, they are limited to covering a small fixed percentage of the print area.
  • Printmarks are great for applying your artist signature, a team logo, or a wedding date to your prints.
  • If you change your mind, Printmarks can be removed during Proof Delay.
  • The Printmarks feature is also available on Portfolio and Business accounts only.

So if you were looking for an excuse to freshen up your Watermarks and Printmarks, now’s the time! We hope that these changes make it more enjoyable and easier to manage the nuts and bolts of your photography business.

Let us know what you think! And, as always, stay tuned because there’s always more good stuff coming down the pipes from Smuggy HQ.

Links to great pro business tips we’ve shared:

 

The Non-Photographer’s Guide to SmugMug

March 12, 2014 Leave a comment

SmugMug was born and bred by photography lovers, but this doesn’t mean that SmugMug can’t be great for everyone. SmugMug is an awesome place for people from all walks of life, and we feel strongly about photography being an essential part of your life — no matter what you do.

So what’s the benefit of a photo website for people who don’t “do” photography? Easy! A beautiful and safe place online to keep everything that’s important to you. Whether you’re a mom, a student, a lawyer, a small business owner or a chef, your photos (and videos) are how you get your message across to other people.

If you or someone you know didn’t think you were pro enough for SmugMug, here’s a list of reasons why we think we’d still be a perfect fit.

Spitfire Coffee in New Orleans, LA

1) You can show off big, beautiful photos.

From XS thumbnails to edge-to-edge huge, SmugMug is based on huge, gorgeous photos that show off every pixel of what you do. Even if you’re not a photographer, big pics have a place: as a background image on your homepage or in a sample gallery that shows off your cooking, your offices, your portfolio of what you do best. No matter what your profession or what you love to do, we’re pretty sure that it’ll look great in pictures.

2) Build completely custom pages for anything you want.

Custom web pages let you create anything you dream up on your new site: price sheets, About Me, directions to your storefront or anything else you want your visitors to know about you. Fun facts? Easy! Lists of your favorite vendors? It’s a snap. Here’s a little tutorial that shows you how to do this via our easy drag-and-drop design, so you can build any page you can imagine.

20×20 Studio‘s beautiful portfolio website

3) Automatically get easy-to-read URLs.

In addition to being able to grab your own custom domain, you can make sure any page on your website has an easy-to-read link. We call them NiceNames:  easy, readable, search-engine-friendly URLs that make it drop dead simple to tell someone where to find your website, even if  you’re not at your computer. Pssst: they look great on business cards!

  • Example: http://www.macaskillphotography.com/Newborn/Diego-4-Months/

Martin Sundstrom Design‘s beautifully branded website

4) Tie together every page with your brand.

Whether you’re the head of an internationally-reknowned restaurant or you just love the colors blue and green, your website should reflect your brand. SmugMug gives you dozens of one-click themes to match virtually any mood, and the ability to create your own if you don’t find what you love in the list. And if you’ve already got a logo designed for you, set it across all of your galleries and pages so your visitors know that you’ve got your act together.

Here’s a page that shows you how to do this, and you can take a look at some beautiful examples of uniquely branded sites right here.

5) Never have to worry again about site stability & bandwidth.

Once you’ve done all the work of building your new website, the last thing you need is for it to max out when too many people visit! Not at SmugMug – we’ve always offered unlimited bandwidth and traffic because we believe that photos are meant to be shared. We’re backed by Amazon and use the most cutting-edge technology to be sure that your pages load blazingly fast, no matter where you or your viewers are. Want proof? Our site status page is always open to you: http://status.smugmug.com

Example of a family genealogy site. Learn how to archive here!

6) Complete flexibility in how to structure your site.

You can create whatever kind of site you want, from simple to complex to deep. SmugMug’s flexible organization lets you nest folders inside folders up to 7 levels deep, meaning you can organize your photos, videos and pages in a million different ways. And you can create as many folders as you wish, with more folders or galleries inside each to make the nested hierarchy of your dreams. Perfect for perfectly organized family history, your children’s lifetime in photos or anything else you do. Best of all, you can easily manage them with a clean, beautiful drag-and-drop site-wide organizer.

So what do you think? If you’ve got a website for a non-photography lifestyle or business, we’d love to see it! And if you’re still not yet sold, check the sites above to get inspiration and see what you can build.

Happy customizing!

Link list:

Let’s Connect at WPPI 2014 in Las Vegas

February 27, 2014 1 comment

If you’re a portrait or wedding photographer bound for WPPI next weekend in Las Vegas, please come see us! SmugMug will be hitting the expo floor from Monday, March 3rd through Wednesday, March 5th, so stop by, say hello and ask us your burning questions. Let’s connect!

We’ll have two great ways for you to win great stuff next week:

1) Photo Critique with David Beckstead 

Become a better photographer in minutes! Submit your best wedding photo now for an in-depth critique by one of the Top 10 Best Wedding Photographers in the World, David Beckstead. Details here.

2) Snap a Smuggy Selfie

Snap a fun self portrait with one of our SmugMug Booth Babes (or just with the SmugMug logo), tag it and share to win part of $2400+ worth of prizes. Winners announced each day of the WPPI expo. Details here.

We’ve lined up an impressive list of totally free seminars and SmugMug demos led by pro photographers (who also happen to be SmugMug friends) ready to impart their knowledge of marketing, business and the craft with you. You’ll also get the chance to talk with some of SmugMug’s Product Managers, Engineers and Design teams, so bring your feedback, suggestions and a winning smile.

Find a complete list of times, dates and topics right here on the handy reference page we’ve built for you here. Bookmark it, love it, keep it close at hand.

http://school.smugmug.com/WPPI

See you soon, wedding pros!

Pro tip: Sell Downloads and Don’t Leave Money on the Table

February 25, 2014 4 comments

Hey there, Portfolio and Business photographers: We’ve heard that a lot of you didn’t know that you could make money selling digital files on SmugMug. And maybe there are those of you who did know, but still weren’t sure about how to get  going.

Your photo clients may not always be looking for just traditional paper prints. So we’re here to show you that with just a few extra clicks, you can start selling digital photos and videos in addition to your usual physical print items.

Our latest pro article spotlights this commercial conundrum. We discuss why digital sales are essential to most any photographers’ businesses… and how you can get set up so that you’re not leaving money on the table.

Read the full article now on SmugMug Academy >>

Vote for SmugMug: Best Bootstrapped Startup

January 15, 2014 3 comments

Holy moly, SmugMug fans! Because of your amazing support, SmugMug’s been picked as a finalist for the 2013 Crunchies Awards.

Pinch us, it’s real!

We’ve been bootstrapped for 11 years with millions of customers and billions of happy photos. Would you help us take it all the way and become the “Best Bootstrapped Startup” of 2013? If you think we are and want to make your photos proud, we’d love to have your votes again.

  • Simply visit the Crunchies site and start voting now! You can vote once a day through 11:59pm PST, Sunday, January 26, 2014.

SmugMug’s always been known for support, but your votes have shown us what “support” really means. Thank you for all that you’ve given us over the years: your comments, your shares, your likes, your stories, your ideas, and above all the glaring hard truth when we needed it most. We’d never have made it this far without you. :)

Exhilarating photo of SmugMug Support Hero Ana Pogačar taken by… Ana Pogačar!

Categories: business, Contest, SmugMug, Users

Your Favorite Smug Tips of 2013

December 23, 2013 2 comments

In the last year we’ve put out a lot of posts on this blog: product announcements, tutorials on taking better photos, tips to make more moolah and articles on how to get the most out of SmugMug.

So in case you weren’t glued to every moment we typed here, we’re sharing one last chance to catch your top 5 favorite articles that you may not have seen:

Festive photo by Rachel McFarlin Photography

1) 5 Lies Your Camera Likes to Tell

Think your camera is your best friend? Think again! Keep these tips close so that you get the perfect picture in even the trickiest situation. Read more >>

2) How to Make a Photo Blog

The new SmugMug’s powerful customization options makes it a snap for Power, Portfolio and Business account holders to create their own completely custom Pages… perfect for bloggers. Read more >>

3) The Save Photo Reminder

Scared that people are stealing your full-resolution photos out of your gallery? Don’t worry, we show you how you can tell if it’s happening or not… and what you can do to stop it. Read more >> 

4) 5 Killer Locations for Your Portrait Sessions

Bored of the same old look? Try these ideas for fresher, fun family portraits, or with your next photo shoot with any client. The best locations may be hiding right under your nose. Read more >>

5) Guide Your Guests to the Gold

Why confuse your site visitors? We picked some of the best examples of beautiful, easy-to-navigate sites on SmugMug and show you just why they work so well. Read more >>

And since we’re talking about recaps, it only makes sense to share the “top” five of the more subtle articles that deserve a second round in the spotlight! Here they are:

Beautiful Boudoir portraits by Je Revele Fine Art Photography

1) How to Succeed in the Business of Love

Our friends at Je Revele Fine Art Portraiture explain their secrets behind building – and maintaining – a happy client base. Perfect for planning your 2014 portrait and wedding schedule! Read more >>

2) Why Events Are Best for Your Business

If you’re a pro with a Business account, Events are our #1 favorite tool that you probably don’t know about. Here’s why they work, what your customer will see, and some tried-and-true suggestions for integrating them into your portrait and wedding workflow. Read more >>

3) 5 Things Your Client Needs to Hear

Are your subjects happy? Confused? Confident in your ability to get the shot? Here are our pros’ top tips on what to tell your models so that you have a successful photo shoot… and they have a great time, too. Read more >>

4) How to Make your Visitors Feel at Home

Having a great website is more than just throwing some photos up on the web. Here are our suggestions for creating a helpful, pleasant experience for the people who browse your site. Clients, too! Read more >>

5) How to Organize a Photo Walk

Our photo-fiend-friend Scott Jarvie is known for his ability to rally local photographers to get up and get out shooting! If you’d like to take action and inspire your photo-neighbors to go snapping with you, here’s a few planning tips to get you on your way. Read more >>

We hope you have a safe, warm, happy and thoroughly joyous holiday!

Get to Know Standout Prints from WHCC

December 13, 2013 2 comments

Next in our showcase series of SmugMug pro print labs is WHCC. We joined forces with them two Februaries ago, after you told us just how fantastically they serve the wedding and portrait photography industry. Today we got a behind-the-scenes look at their Standout prints, a wonderful, lightweight option for pros like you looking to buy (or sell!) alternatives to the traditional mat and frame. They’re available on all Portfolio and Business account Pricelists in sizes up to 30×40 and in Lustre, Glossy and Metallic paper finishes. 

How do all of you at WHCC stay on top of all the changes and trends in the print market?

We receive a lot of excellent suggestions from our clients! They provide us with great feedback on new products they want or simple ways we can improve or expand our current products to include more variety and selection.

We also stay on top of the trends by staying active and involved in the photographic community and industry. What are today’s photographers looking for? What types of products are popular with their clients? How are they using these products to increase sales? Seeing the many different types of photographers out there and how they use or display different products helps trigger ideas that we can put a creative spin on.

How do your employees stay in the loop?

Photography is such a trendy and ever-changing industry, and our staff stays involved in the community on a frequent basis to keep track of what’s new and popular. They love being able to share input and ideas on current and future products and to be able to get the inside scoop on exciting new products in the works. Since many of our staff members are also working photographers they realize the importance of a well-crafted product. They take pride in offering only top quality products with supreme attention to detail and craftsmanship. That’s why “Often First, Always Best” is our belief for developing new products and services. We constantly strive to be the first to bring great new products and services to our clients. The only thing we want more than being first is giving you the best. Not just our best, the industry’s best.

What’s the history of your Standout prints? Was there a lengthly list of prototypes before today’s version hit the market?

We did not produce our original Black edged Standout mounting substrates ourselves when this product first launched back in 2005. However as Standout gained in popularity as a Wall Display product, we knew we could do more with this product and so we brought the production in-house. This allowed us to keep tighter controls on the quality and inventory levels as well as expand the product. We now offer a total of five edge options including Black, White, Light Wood, Stainless Steel and Bamboo.

What are some of the best features of Standout prints?

Standout has a lot of great features, including its affordability and that it arrives ready to hang. With its light weight and pre-drilled holes, anyone can easily hang these in their home or office.

Standouts are also very versatile, not only with their popular sizes to create large images to sleek collages, but they come in a variety of depths and edging options that will fit anyone’s style.

How would you recommend photographers show off Standouts best?

Metallic Photographic Prints really pop when paired with Stainless Steel edging. Or pair it with a black and white image to create a well-polished, modern looking display. The Light Wood and Bamboo edging is very complementary to outdoor images, while White makes a great use for kids and newborns. Stick with the classic Black for a simple and sleek look or as an easy go-to option for any Senior or wedding image.

Thanks again to the folks at WHCC for sharing their thoughts about what it takes to bring a great print product to market! Remember that everyone at SmugMug can easily turn their favorite photos into prints and gifts by opening any gallery and clicking the Add to Cart button, and SmugMug Portfolio and Business levels can price, sell and fulfill print orders from four print labs. If you’ve disabled printing to visitors, the button will read “Owner Buy.” See how to print at SmugMug.

5 Pro Tips for Successful Family Photo Shoots & a Free Craftsy Class for You

November 22, 2013 5 comments

The holidays are a perfect time to practice your portrait-taking skills.  Bring out the best in your subjects and take memorable family portraits with some expert instruction! Because we at SmugMug are big fans of photo education, we’ve asked author and professional photographer Kirk Tuck to reveal his top five tips for successful family photo sessions. Learn the essential skills for capturing beautiful family portraits in Kirk Tuck’s FREE online class, Professional Family Portraits, over on Craftsy.com.

1. Bring Out the Best in Mature Subjects

Try adding fill light with flash, or even a cheap piece of foam core. Use off-camera flash as your main light and use umbrellas (cheap and easy) to modify the light. Or situate your couple in their living room for stunning environmental portraits.

2. Capture Toddlers

Toddlers are particularly hard to pose and it’s typically difficult to maintain their attention; make the best of the small window you have with them by limiting their distractions. Get down on their level, and use simple items like a lit match to capture their attention (and get that wonderment-look).

3. Set Up a Studio in Any Home

In a few simple steps you can transform any garage into a studio. When you lift the garage door you have great ambient light that comes in! If the house or garage is cluttered, bring a gray seamless backdrop. Be sure to consider the color of the walls and ceilings when bouncing flash, too, because colored walls can tint your images.

4. Success with Posing Larger Groups

Take the time to thoughtfully choose your location, for example look for hills, walls and contours. You want to shoot in the shade so you can have even light. When it comes to arranging and posing groups, odd numbers are best, form triangles and have the family members slightly face each other to show a connection.

5. Get the Best Results with Your Digital Editing

No photo is complete until it has been taken into the digital darkroom: Adobe Lightroom and Photoshop. Use the healing tool to remove scars and soften wrinkles in Photoshop. And, use the sliders in your layers to make believable changes in skin blemishes, like wrinkles.

In the FREE online Craftsy class, Professional Family Portraits, Kirk will cover:

  • Advanced strategies of family portraiture as Kirk shares his best techniques for lighting, posing and composition.
  • Fail-proof ways to take adorable shots of even the most impatient little ones.
  • Using foam core, umbrellas and bounce flash to create ideal lighting in any setting, and explore broad and short lighting for warm, engaging portraits.
  • Quick, effective strategies for transforming any room into an uncluttered studio – even a garage!
  • How to select a location and direct poses for a large group photo.
  • Step-by-step post-processing strategies to remove blemishes, soften wrinkles and adjust color cast to ensure your portraits have professional polish.
  • All the benefits of an in-person seminar from the convenience of your home.

Kirk will critique your photos and answer any questions you have, and since you’ll own your class forever, you can learn at your own pace and revisit techniques before your next shoot.

Sign up for Professional Family Portraits for free now, and take natural, high-quality photos that preserve precious moments in time.

What are some of your own favorite tips and tricks for photographing your families? Share your ideas in the comments below!

Commercial photographer Kirk Tuck has photographed many extraordinary people, from President Bill Clinton to Academy Award winner Renée Zellweger. He’s also authored several books including Photographic Lighting Equipment: A Comprehensive Guide for Digital Photographers, Minimalist Lighting: Professional Techniques for Location Photography, and Commercial Photography Handbook: Business Techniques for Professional Digital Photographers.

Categories: business, photography, Sales

Picture Perfect Pet Photography

November 20, 2013 3 comments

Can’t quite capture Fido’s charisma? Keep snapping the backside of Senior Pussyboots? Yeah, we know. As puppy-loving photographers ourselves, we understand the unique challenges that come with photogging furry friends. When your subject shakes at the first sign of a squirrel, chases it’s own tail, and can’t smile worth a darn, you might wanna declare animal photography an art for the dogs. But there are definite secrets to snapping pet pictures so good, they’ll make you drool.

SmugMug pro Kira Stackhouse, throws us a bone and let us in on her top tips for taking animal photos. Because, after all, dogs can’t learn new tricks…but photographers sure can.

About Kira Stackhouse: An award-winning, San Francisco-based animal and pet photographer, Kira’s modern, colorful images of animals have been featured in books, magazines and websites nationwide. She has photographed more than a thousand rescue dogs and cats, helping them find homes in the San Francisco Bay Area. Kira is the creator and author of Project DOG, an online movement to promote responsible pet ownership. In her free time, Kira hangs out with her dogs and cats, and competes in triathlons and half marathons. She loves egg sandwiches, french fries, a good cappuccino and pizza that does not flop.

Kira shared her best business tips and let us know which SmugMug tools she loves most.
Read the full interview with Kira, and plan to include your pet in your holiday portraits this year.

Categories: business, photography

Behind the Scenes at Bay Photo: ThinWraps

November 4, 2013 8 comments

Next in our holiday print lab series are our neighbors just over the hill: Bay Photo. As the first pro-only lab that we introduced at SmugMug, Bay Photo has earned the trust of pro SmugMug photographers since January 2009. Remember that anyone with a Portfolio and Business account can set your own prices and sell all kinds of print products direct from your SmugMug galleries. At Bay Photo, your clients can order Photo Extras like mats, frames and more. Perfect for making a little extra money this holiday season!

Today we’re getting the inside scoop about ThinWraps, one of Bay Photo’s most lightweight mounting options. If you’ve never seen or ordered one for yourself, this is your chance to see just how these special prints are made.

To start: Take a look at the ThinWraps product video from Bay Photo!

Where does Bay Photo find its inspiration?

ThinWrap print close-up by Bay Photo

We listen to our customers! Our customers are professional photographers and creative artists and we get amazing ideas from them. We do what we can but some ideas are just too unique to add to the line up. We also listen to our employees. Our team members have a ton of experience in their specific area of production. They come up with awesome ideas for how to modify an existing product or for completely new ones. Again we wish we could implement more of the ideas that come from our team members.

What do Bay Photo employees think?

They take pride in producing a product that is of a higher quality than what can be found elsewhere. We make products for professionals and we don’t skimp, often doing by hand what other production facilities may use machines to do. We have true artisans in the lab who refuse to put out an inferior product under the Bay Photo name. Plus, it’s fun!!

 How did ThinWraps get their start?

ThinWraps by Bay Photo

ThinWraps actually have a very interesting beginning. The idea came about one night, late at night, when Larry, the owner, and Polo, one of our production department leaders, were making sample books for our trade show booth. We wanted to show all the different materials we could offer on our books, but didn’t want to use regular swatches and didn’t have the space to have a book of every type of material, so we decided to make the front covers only and mount them on the wall of the booth. When they were prepping the different materials they wrapped one of our photowrap covers, added a block to the back and a light bulb went off! Why not wrap prints on board add a mount block and hang that on the wall? It makes a unique, beautiful finished product ready to hang right out of the box and very contemporary looking.

Once we put it into our ordering system we knew ThinWraps were really a great idea because soon customers were asking for more options and sizes and competitors were starting to offer them too. Our original ThinWraps were the same as what you can order now, but we have added more options; Glossy and Satin laminate over lustre or metallic photopaper or canvas all wrapped around a board and finished with a nice back and your option of a mount block or an easel. You can also choose the original ThinWrap or a padded SoftTop ThinWrap!

Why would you recommend pro photographers give ThinWraps a try?

Finishes of Bay Photo's ThinWraps

It is a clean looking product and is very easy for the end customer. It’s ready to hang on the wall right out of the shipping box. No framing or additional service needed. It’s contemporary looking piece and that is playful enough for a kids room or professional enough for an office.

How would you recommend keeping ThinWraps looking great?

Close-up of ThinWraps by Bay Photo

The ThinWrap is very versatile and is well finished to last a long time. Like any photographic product it should not be put in direct sunlight, but it is also a product that can put up with a little bit more abuse; if the kids have sticky fingers, the laminate protects the image and can be cleaned off! Our favorite ThinWrap option combo is the metallic paper with satin laminate. It has the awesome metallic sheen without the glossiness which adds depth and a touch of something special to just about any image!

Thanks again to Bay Photo for this detailed look at an innovative product we love! Once again, if you’ve never before turned your images into beautiful prints at SmugMug, you’re missing out. You can easily turn your favorite photos into prints and gifts by opening any gallery and clicking the Add to Cart button. If you’ve disabled printing to visitors, the button will read “Owner Buy.” See how to print at SmugMug.

Categories: business, Gifts, Images, Sales
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