If you’ve heard the recent rumblings about Google’s plan to make their search results better for mobile users, you might be wondering if your site meets Google’s new criteria. If you’re using SmugMug, you don’t have to worry about a thing.
Every aspect of your SmugMug site has been put through its paces to make sure it passes the Google Mobile-Friendly Test.
You don’t need to change anything or scramble to meet their deadline. We’ve got your back!
Wait, What’s the “Google Mobile-Friendly Test?” Why Does It Matter?
Think how often you pull out your phones and other mobile devices to perform a quick Google search for something you’re dying to show someone. Ever run into results where pages scroll left or right beyond your screen? Or had to pinch-zoom a ridiculous amount just to see what’s on the page? It’s frustrating. And Google doesn’t want anyone being frustrated with their results.
So Google’s decided to reward sites that display well on mobile devices. They’ll be using a set of criteria to measure the mobile-friendliness of websites. Starting April 21, 2015, sites that meet those criteria may rank higher in mobile search results. You can test your website using the Google Mobile-Friendly Test.
Passing this test means your site could be shown higher in Google’s search results whenever someone searches using a mobile device.
We know how important it is for your website to be found, so we made sure that all SmugMug sites pass the test. You don’t need to lift a finger! (Of course, if you want to keep your site out of search results, you can do that, too.)
What’s SmugMug Done to Pass the Mobile-Friendly Test?
We built flexible site design into every corner of SmugMug. (If you’re a long-time SmugMug user but haven’t upgraded your site, this mobile-friendly feature is worth it.)
It doesn’t matter if you’re viewing your site on an iPod or a 4K cinema display, your design and photos will automagically fill the screen perfectly without any annoying side-scroll or zoom action.
Menu and navigation items adjust to fit the screen and are spaced out to help users avoid any mis-taps when trying to view different pages or photos on your site. Galleries automatically optimize their layout to fit mobile devices. Carousel swipes smoothly for your mobile admirers.
And we long ago overhauled our slideshows to use HTML5 instead of Flash.
New SmugMug sites have always looked stunning on mobile devices, and we tweaked a few things after Google’s announcement to ensure any New SmugMug site will pass the test with flying colors.
Tip: Be cautious when using negative margin values on SmugMug content blocks, or adding custom CSS that moves the margins off the page. This might cause your site to fail the mobile-friendly test.
In short, we did everything possible to make sure your photos always display beautifully at any size on any screen.
How Can I Improve My Search Ranking?
Now that you know you don’t have to worry about your site losing rank because of mobile-friendliness, you might be interested in learning how you can bump your rank a bit. We’ve got some great tips on making your SmugMug site more search engine–friendly and growing your organic traffic:
- Add descriptive and unique titles to your folders, galleries, and pages. Keep them to the recommended length of 50-60 characters.
- Keyword, caption, and title your photos (before or after upload).
- Fill in the description and keyword boxes on every gallery, folder, and page on your SmugMug site.
- Fill the site meta description and keyword boxes in your Account Settings with succinct, relevant, and unique descriptions of you, your photography, or your business.
- Build a network of links back to your site.
Keep Uploading and Sharing
We hope we’ve put your mind at ease regarding your SmugMug site and Google’s new mobile-friendly test. Keep photographing and sharing what you love and know that we always have your back.
And don’t forget our Support Heroes are always standing by to help!