Blog Brilliance: Integrate the Rest of Your Life with SmugMug

SmugMug
SmugMug
Published in
5 min readJul 17, 2012

--

You want a blog to go with your website. Seems simple, right?

Maybe, but you wouldn’t believe how often our Support Heroes often get questions about how to do this on SmugMug. If this sounds like you (or were just thinking about it), then you’re in luck.

First of all, why WordPress? It’s great for frequent updates and extra SEO, and it’s a great complement to your SmugMug portfolio, proofing and print sales. Here are three different ways you can have both a Smug site and a fabulous WordPress blog… the best of both worlds!

[caption id=”” align=”alignnone” width=”600"]

Alastair Jolly, one of our own, who went beyond adding a single blog link. See if you can pick out which pages are WordPress and which pages are SmugMug.[/caption]

As an extra-special bonus, we’re giving one very lucky photographer a lifetime membership to the ultimate SmugMug-friendly WordPress portfolio site: Photography BlogSites. Read further for info, and scroll to the bottom see how to enter.

1. Joined With a Link.

Our friends over at FastLine Media are pros at creating custom SmugMug sites with beautiful blogs. Owners, brothers and pro photographers Justin and Brandon recommend setting up your SmugMug site like a portfolio, displaying only your best photos to keep your audience captivated. Your Smug site will contain text pages (About Me, Contact, Pricing, etc), a few public portfolio galleries and your unlisted client galleries.

It should also contain a link to your blog. A simple WordPress blog linked from your site is the perfect place to post photos and write some thoughts about a recent event you’ve shot. You get to share more photos publicly than just the one or two images you add to your portfolio, but don’t have to go as far as sharing every photo from your clients’ private galleries. Your blog becomes an extension of your portfolio, and you get to decide how much.

[caption id=”” align=”alignnone” width=”600"]

Adam Pendleton Photography[/caption]

The benefit? Like SmugMug, WordPress has great SEO benefits. If you shoot a wedding at the Ritz Carlton in Half Moon Bay, you could make the title of your post, “Jack and Jill’s Wedding at the Ritz Carlton in Half Moon Bay.” Due to the magic of WordPress, those keywords in your blog title automagically appear in the browser title and meta description. Booya!

[caption id=”” align=”alignnone” width=”600"]

Moments Like This Photography[/caption]

As a bonus, see how to make SEO work for you on SmugMug.

And did you know that:

  • You can just copy and paste the URL of your photo (or video) from your SmugMug gallery and drop it into your WordPress editor. It’ll automagically embed itself at the perfect size.
  • You can encourage more sales using our easy Buy Links. Grab one now from Get a Link, and copy and paste the code into your WordPress editor. When fans click the photos on your blog, we’ll pop up the shopping cart so they can easily buy a print, gift or download. (Just make sure the shopping cart hasn’t been disabled in your gallery settings.)

2. Go DIY.

Did you know that we have a huge list of useful apps that our customers have written for you? Our code-savvy fans have built all kinds of tools to help you post videos, slideshows and galleries to WordPress. And more. Take a look at the full list here on our Hacks and Apps page, and scroll down to “WordPress.”

Disclaimer: We do our best but we can’t guarantee every product or provide support for the third-party apps on that page. Questions? Contact the app’s developer. Most of them are great folks who love to hear from you.

3. Be No-Brainer Beautiful with Photography BlogSites.

We’ve posted about our friends over at Photography BlogSites before, but it’s worth another mention. They are hands-down one of the easiest ways on the web to create and maintain a beautiful WordPress-based portfolio site that comes with a matching blog. They handle the heavy lifting. You enter the content, you write the posts. You can even apply one of their gorgeous themes with a click, customize it to taste and have it port over to your SmugMug site, too.

Here are some beautiful examples. See more here!

[caption id=”” align=”alignnone” width=”600"]

Jenn Weis Photography[/caption]

[caption id=”” align=”alignnone” width=”583"]

Morgan/James Photography[/caption]

Get Set Up for Life With This Giveaway.

Our friends at Photography BlogSites are ready and waiting to give one fortunate pro photographer a lifetime pass for their very own blogsite. (Regularly priced at $399/year)

How to enter:

  1. Like our Facebook page HERE.
  2. Like Photography BlogSites’ page HERE.
  3. Leave a comment below this post telling us which of their four coffee-flavored themes is your favorite.

We’ll pick a random winner and announce it here on Tuesday, July 24th, 2012. Good luck!

*** UPDATE: We have a winner! It’s Brigette from Outer Focus Photos. Congrats, Brigette and we’ll contact you with keys to your brand-new website. Thanks to everyone! ***

And remember that even if you aren’t the winner, you still win: Simply sign up for a membership and authorize the connection to your SmugMug account. Photography BlogSites automatically applies a $50 discount off your first year of beautiful blogging, just for being Smug.

Happy blogging and good luck! Don’t forget that if you’ve got questions about building your own Smug site + blog, our customization heroes are always happy to help.

Resource roundup:

--

--